During Black History Month, The Media Leader asked media and advertising leaders what is the one most effective change to make to bring about more equitable representation in the industry.
An array of suggestions were put forward, from measurement to getting allies on board, from long-term investment to a shift to focus on retaining — not just recruiting — diverse talent.
Rachel Uyinmwen, head of HR UK and US, Onetag
“If I had to highlight one approach, I would suggest investing in mentoring and coaching programmes that focus on retaining diverse talent.
“Individuals from under-represented groups may experience bias or feel marginalised in the workplace, which can hinder their ability to thrive and realise their full potential, ultimately limiting career growth. By investing in mentorship and coaching, we can create safe spaces that offer the support, guidance and encouragement people need to overcome these challenges and succeed.”
Original published on: The Media Leader
